Marketing consumer products over the phone and telemarketing. A recent study showed that products and services through telemarketing amounted to several hundreds of billions of dollars each year are sold. Political institutions, charities and various other organizations that get money and invite donations and telemarketing. Public opinion polls are also conducted through telemarketing.
Telemarketing is the use of peopleTraining in conversation and automated dialer software and systems. Telephone surveys typically use a script that is just a small selection of responses. A telemarketing company maintains a list of potential customers. The list is provided, such information, such as purchasing trends of the past and the customer's credit limit is based. The numbers are from various sources, such as contest entries or application forms and applications previously for the collectionsome information. Telephone numbers are usually taken over by other companies, telephone directories or other public directories.
Telemarketing has developed a certain dislike among the masses. Often people have phoned the wrong place and time. Telemarketing companies have already criticized for unsolicited marketing techniques and high pressure. This has led to the creation of strict legal controls and regulatory measures. The Federal TradeCheck the Commission, the Federal Communications Commission and various state agencies to others in telemarketing. The United States Telephone Consumer Protection Act of 1991 also establishes restrictions on it. The Direct Marketing Association and a number of government agencies do-not-call lists, to save people from unwanted telemarketing calls. People who do not wish to receive calls from marketing companies that can win their do-not-call lists. Marketing companies that do not honorDo-not-call lists to invite severe penalties. Published U.S. Federal Trade Commission has a national list, not-call, despite the protests of the marketing companies.
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